G-trek is a brand investment and management company focusing on the new consumption sector. Leveraging its parent company's 50-year background in industrial design and material innovation, it is committed to incubating lifestyle brands with emotional value and consumption potential.
We focus on three high-growth tracks: urban pet companionship and health management, home textile aesthetics for the new middle class, and innovative outdoor scenarios and light luxury furniture.
These three fields represent the core needs of contemporary consumers for lifestyle upgrading, boasting huge market potential and room for brand development.