Toshiba adheres to the brand vision of becoming "the first brand of joint venture high-end home appliances in the Chinese market", adheres to the brand essence of "100 years of Toshiba ingenuity and quality", and creates art home appliances with a deep-rooted pioneering culture and craftsman spirit, bringing star-rated artistic life to Chinese consumers.

With the core concepts of time art, space art, and diverse art, Toshiba provides life artists with a complete set of solutions to create an artistic quality life, including living room, kitchen, water, washing, etc., to appreciate the unique artistic realm of life from the subtleties and create a place of residence in an all-round way.